宁夏清真牛羊肉市场营销策略研究

doi:10.7506/rlyj1001-8123-200812002

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Abstract This paper analyzed the macro-environment and micro-environment of marketing of Muslim beef and mutton in Ningxia, indicated the shortages in marketing, and brought forward measures and strategy for improving and enhancing the marketing level of Muslim beef and mutton.

Key words： Ningxia Muslim beef and mutton marketing strategy

PACS:

TS201

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	GE Zhijun
	TIAN Liqiang

Cite this article:

GE Zhijun,TIAN Liqiang. Marketing Strategy of Muslim Beef and Mutton in Ningxia[J]. Meat Research, 2008, 22(12): 7-10.

URL:

http://www.rlyj.pub/EN/10.7506/rlyj1001-8123-200812002 OR http://www.rlyj.pub/EN/Y2008/V22/I12/7

[1]	ZHANG Ying;JIN Wengang;BAI Jie. Actualities of Islamic Low-temperature Beef and Mutton Industries in Ningxia[J]. Meat Research, 2009, 23(3): 6-8.